Behavior-Based
Financial Clarity
Behavior-Based
Financial Clarity
We help people make intentional decisions with
their money by aligning behavior, clarity,
and long-term growth.
We help people make intentional decisions with
their money by aligning behavior, clarity,
and long-term growth.
The H.I.M.E.™ Strategy helps you understand why you make money decisions before you plan how.
The H.I.M.E.™ Strategy helps you understand why you make money decisions before you plan how.
No personal financial information required.
Understand Your Pattern
Understand Your Pattern
Replace reaction with intention in
your financial decisions.
Replace reaction with intention in
your financial decisions.
Most financial plans focus only on your numbers. We focus on your behavior — because how you save, spend, earn, and invest is shaped by more than math.
It’s shaped by your Habits, Income, Mentality, and Emotions.
That’s why we created the H.I.M.E.™ Strategy — a proprietary behavioral-finance framework that helps you understand and transform your money patterns.
Understand Your Pattern
Change your outcome. Influence the next generation of wealth.
Most financial plans focus only on your numbers. We focus on your behavior — because how you save, spend, earn, and invest is shaped by more than math.
It’s shaped by your Habits, Income, Mentality, and Emotions.
That’s why we created the H.I.M.E.™ Strategy — a proprietary behavioral-finance framework that helps you understand and transform your money patterns.
Where H.I.M.E.™ Came From
“Growth starts when awareness meets intention.™” By Marco L. Johnson
I watched good, hardworking people blame themselves for financial stress that wasn’t their fault. They didn’t need more numbers — they needed someone to help them see the why behind their decisions.
That realization inspired me to create H.I.M.E.™ an educational framework that helps you reconnect your habits, income patterns, mindset, and emotions with your financial goals.
It does not replace fiduciary financial advice and does not include personalized investment recommendations.
Because when you understand your behavior, you take back control and that’s where real growth begins.
Marco L. Johnson
Founder | Intentional-Growth Advisors, LLC (“I-GA”)
Ready to explore your own pattern?
Where H.I.M.E.™ Came From
“Growth starts when awareness meets intention.™” By Marco L. Johnson
I watched good, hardworking people blame themselves for financial stress that wasn’t their fault. They didn’t need more numbers — they needed someone to help them see the why behind their decisions.
That realization inspired me to create H.I.M.E.™ an educational framework that helps you reconnect your habits, income patterns, mindset, and emotions with your financial goals.
It does not replace fiduciary financial advice and does not include personalized investment recommendations.
Because when you understand your behavior, you take back control and that’s where real growth begins.
Marco L. Johnson
Founder | Intentional-Growth Advisors, LLC (“I-GA”)
Ready to explore your own pattern?
Where H.I.M.E.™ Came From
“Growth starts when awareness meets intention.™” By Marco L. Johnson
I watched good, hardworking people blame themselves for financial stress that wasn’t their fault. They didn’t need more numbers — they needed someone to help them see the why behind their decisions.
That realization inspired me to create H.I.M.E.™ an educational framework that helps you reconnect your habits, income patterns, mindset, and emotions with your financial goals.
It does not replace fiduciary financial advice and does not include personalized investment recommendations.
Because when you understand your behavior, you take back control and that’s where real growth begins.
Marco L. Johnson
Founder | Intentional-Growth Advisors, LLC (“I-GA”)
Ready to explore your own pattern?
What H.I.M.E.™ Stands For
These four behavioral pillars shape every money decision you make.
These four behavioral pillars shape every money decision you make.
These four behavioral pillars shape every money decision you make.
Habits
Your money autopilot. The small, repeated choices that either move you forward or hold you back.
Habits
Your money autopilot. The small, repeated choices that either move you forward or hold you back.
Habits
Your money autopilot. The small, repeated choices that either move you forward or hold you back.
Income
Your financial engine. We examine how your income flows and how to make it support your goals — especially if it’s inconsistent.
Income
Your financial engine. We examine how your income flows and how to make it support your goals — especially if it’s inconsistent.
Income
Your financial engine. We examine how your income flows and how to make it support your goals — especially if it’s inconsistent.
Mentality
Your inner money narrative. Scarcity or growth? Shame or control? We uncover the patterns that influence every decision.
Mentality
Your inner money narrative. Scarcity or growth? Shame or control? We uncover the patterns that influence every decision.
Mentality
Your inner money narrative. Scarcity or growth? Shame or control? We uncover the patterns that influence every decision.
Emotions
Your invisible driver. Fear, stress, excitement — emotions fuel behavior more than spreadsheets ever will. Learn to use them, not ignore them.
Emotions
Your invisible driver. Fear, stress, excitement — emotions fuel behavior more than spreadsheets ever will. Learn to use them, not ignore them.
Emotions
Your invisible driver. Fear, stress, excitement — emotions fuel behavior more than spreadsheets ever will. Learn to use them, not ignore them.
Who is H.I.M.E.™ For?
Who is H.I.M.E.™ For?
The H.I.M.E.™ Strategy is for anyone ready to change how they think, feel, and act with money — from first-time investors to families focused on building a foundation for generational wealth.
Individuals building stronger money habits
Professionals with irregular or inconsistent income
Couples navigating different money mindsets
Individuals feeling stuck, overwhelmed, or emotional about money
Anyone tired of generic financial advice that doesn’t fit real life
Individuals building stronger money habits
Professionals with irregular or inconsistent income
Couples navigating different money mindsets
Individuals feeling stuck, overwhelmed, or emotional about money
Anyone tired of generic financial advice that doesn’t fit real life
Who is H.I.M.E.™ For?
The H.I.M.E.™ Strategy is for anyone ready to change how they think, feel, and act with money — from first-time investors to families focused on building a foundation for generational wealth.
Individuals building stronger money habits
Professionals with irregular or inconsistent income
Couples navigating different money mindsets
Individuals feeling stuck, overwhelmed, or emotional about money
Anyone tired of generic financial advice that doesn’t fit real life
Ready To Implement H.I.M.E.™?
Insights alone don’t change outcomes — decisions do.
Before taking action, we encourage individuals to slow the moment using
the Intentional Decision Filter™ — a behavior-first approach designed to reduce reactive
choices and support clearer, more intentional financial decisions.
Take the H.I.M.E.™ Quiz
Answer 4 simple questions to get your Financial Behavior Snapshot.
Starter Guide
Not ready to talk? Start at your own pace. The H.I.M.E.™ Starter Guide visually explains each pillar, common pitfalls, and the first steps you can take today.
Note: Free download – no sign-up required.
"H.I.M.E.™ helped me connect the dots between my habits and my money stress. For the first time, I’m actually making progress."
Client experience shared for educational purposes.
Testimonials reflect individual experiences and may not be representative of all users. No compensation was provided.
Schedule Your H.I.M.E.™
Strategy Call
We’ll walk through your quiz results and build a behavior-first action framework you can apply intentionally.
Take the H.I.M.E.™ Quiz
Answer 4 simple questions to get your Financial Behavior Snapshot.
Starter Guide
Not ready to talk? Start at your own pace. The H.I.M.E.™ Starter Guide visually explains each pillar, common pitfalls, and the first steps you can take today.
Note: Free download – no sign-up required.
"H.I.M.E.™ helped me connect the dots between my habits and my money stress. For the first time, I’m actually making progress."
Client experience shared for educational purposes.
Testimonials reflect individual experiences and may not be representative of all users. No compensation was provided.
Schedule Your H.I.M.E.™
Strategy Call
We’ll walk through your quiz results and build a behavior-first action framework you can apply intentionally.
Ready To Implement H.I.M.E.™?
Insights alone don’t change outcomes — decisions do.
Before taking action, we encourage individuals to slow the moment using the Intentional Decision Filter™ — a behavior-first approach designed to reduce reactive choices and support clearer, more intentional financial decisions.
Take the H.I.M.E.™ Quiz
Answer 4 simple questions to get your Financial Behavior Snapshot.
Starter Guide
Not ready to talk? Start at your own pace. The H.I.M.E.™ Starter Guide visually explains each pillar, common pitfalls, and the first steps you can take today.
Note: Free download – no sign-up required.
"H.I.M.E.™ helped me connect the dots between my habits and my money stress. For the first time, I’m actually making progress."
Client experience shared for educational purposes.
Testimonials reflect individual experiences and may not be representative of all users. No compensation was provided.
Schedule Your H.I.M.E.™
Strategy Call
We’ll walk through your quiz results and build a behavior-first action framework you can apply intentionally.
Take the H.I.M.E.™ Quiz
Answer 4 simple questions to get your Financial Behavior Snapshot.
Starter Guide
Not ready to talk? Start at your own pace. The H.I.M.E.™ Starter Guide visually explains each pillar, common pitfalls, and the first steps you can take today.
Note: Free download – no sign-up required.
"H.I.M.E.™ helped me connect the dots between my habits and my money stress. For the first time, I’m actually making progress."
Client experience shared for educational purposes.
Testimonials reflect individual experiences and may not be representative of all users. No compensation was provided.
Schedule Your H.I.M.E.™
Strategy Call
We’ll walk through your quiz results and build a behavior-first action framework you can apply intentionally.
Ready To Implement H.I.M.E.™?
Insights alone don’t change outcomes — decisions do.
Before taking action, we encourage individuals to slow the moment using
the Intentional Decision Filter™ — a behavior-first approach designed to reduce reactive
choices and support clearer, more intentional financial decisions.
Take the H.I.M.E.™ Quiz
Answer 4 simple questions to get your Financial Behavior Snapshot.
Starter Guide
Not ready to talk? Start at your own pace. The H.I.M.E.™ Starter Guide visually explains each pillar, common pitfalls, and the first steps you can take today.
Note: Free download – no sign-up required.
"H.I.M.E.™ helped me connect the dots between my habits and my money stress. For the first time, I’m actually making progress."
Client experience shared for educational purposes.
Testimonials reflect individual experiences and may not be representative of all users. No compensation was provided.
Schedule Your H.I.M.E.™
Strategy Call
We’ll walk through your quiz results and build a behavior-first action framework you can apply intentionally.
Take the H.I.M.E.™ Quiz
Answer 4 simple questions to get your Financial Behavior Snapshot.
Starter Guide
Not ready to talk? Start at your own pace. The H.I.M.E.™ Starter Guide visually explains each pillar, common pitfalls, and the first steps you can take today.
Note: Free download – no sign-up required.
"H.I.M.E.™ helped me connect the dots between my habits and my money stress. For the first time, I’m actually making progress."
Client experience shared for educational purposes.
Testimonials reflect individual experiences and may not be representative of all users. No compensation was provided.
Schedule Your H.I.M.E.™
Strategy Call
We’ll walk through your quiz results and build a behavior-first action framework you can apply intentionally.
Let's start a conversation.
No pressure, no jargon. Just clarity and next steps.
All sessions are confidential and obligation-free.
Educational content reflects behavioral concepts and
general financial principles. Personalized advice is provided
only through a formal advisory relationship.
Let's start a conversation.
No pressure, no jargon. Just clarity and next steps.
All sessions are confidential and obligation-free.
Educational content reflects behavioral concepts and
general financial principles. Personalized advice is provided
only through a formal advisory relationship.
Let's start a conversation.
No pressure, no jargon. Just clarity and next steps.
All sessions are confidential and obligation-free.
Educational content reflects behavioral concepts and general financial principles. Personalized advice is provided
only through a formal advisory relationship.